Our Sroty – About OC Beauty

OUR SROTY

(Yep… we meant “Story.” But honestly? “Sroty” feels right for the chaos we call small business.)

Hi! I’m Shayna! The new owner of OC Beauty, the girl who took over a bath-and-body company because she genuinely believes that good skincare, magnesium, and a little bit of chaos can change lives.

I didn’t start this business from scratch.
I adopted it.
Like a slightly feral plant someone left on the doorstep — full of potential, a little wild, and somehow still thriving.

Since taking over, OC Beauty has gone from “cute little brand” to magnesium-obsessed Canadian wellness powerhouse, all handcrafted in Sault Ste. Marie. We blend nerdy formulation knowledge with wholesome ingredients, sprinkle in Canadian humour, and package it all with a side of “wait, did we really just do that?”

We’ve battled label printers, out-of-stock raw materials, surprise viral videos, customers who bring us donuts because they feel bad for us, and wholesalers who say, “Wow, why didn’t we know about you sooner?” And through every late-night batch, every SOLD OUT sticker, and every “y’all need to chill” email — we’ve stayed true to who we are:

  • Real people making really good products
  • Magnesium fanatics who think wellness should be simple
  • A tiny team doing big things (and laughing along the way)
  • Proudly small-batch, proudly small business, proudly Canadian

At OC Beauty, we don’t believe self-care is fancy.
We believe it’s accessible, effective, hilarious, and sometimes covered in body butter.

We believe magnesium belongs in your daily routine,
that labels should make you feel informed not confused,
and that supporting a small business means you’re literally helping real humans pay rent, feed pets, and buy really unnecessary amounts of bubble wrap.

So welcome to OC Beauty.
Where wellness is fun, formulas matter, and the owner occasionally cries happy tears over a perfectly poured lotion batch.

Thanks for being here.
Thanks for supporting local.
And thanks for joining the “Sroty.”
We’re just getting started.

— Shayna & The OC Beauty Team


Our Mission

To create magnesium-forward, feel-good wellness products that actually work, are safe and transparent, and are made by real humans in Sault Ste. Marie who care deeply about what goes on your skin.

We’re here to:

  • Make daily self-care simple, effective, and low-pressure

  • Use ingredients we’re proud to explain — no mystery magic, just good formulas

  • Honour small-batch, hands-on production with GMP-aligned processes

  • Support our community by keeping as much as possible local, Canadian, and kind

At OC Beauty, our mission is to help you feel a little more grounded, a little more relaxed, and a lot more yourself... one lotion, gel, soak, or spray at a time.


Our Vision

We see OC Beauty as a go-to Canadian name in magnesium and modern wellness — the brand people recommend to their friends, pack in their carry-ons, and keep on their nightstands.

Our vision is to:

  • Lead the way in topical magnesium and natural self-care

  • Be in shops, spas, salons, and boutiques across Canada while staying true to our small-batch roots

  • Build a company that supports good jobs, good people, and good habits

  • Grow in a way that still feels human: honest, a little scrappy, and always customer-obsessed

Big picture?
We want OC Beauty to be the brand that proves a small Canadian company, powered by heart, humour, and great formulas, can make a massive impact on how people feel in their own skin.